KickBack® Points Loyalty Program

While your existing consumer base keeps you going, new consumers can take your business to new heights. In fact, 47%* of consumers claim that they choose a station because they’re already a loyalty or rewards member.  The KickBack^™ Rewards loyalty program is designed to attract consumers to branded sites and foster long-term engagement by offering a compelling incentive system. Consumers earn points through their purchases, which can be redeemed for in-store merchandise or fuel, making the program both practical and rewarding. Its flexible structure allows points to be accrued and used across a variety of categories, enhancing its appeal. 

Source: Marketforce, U.S. Petroleum & Convenience Store Customer Experiences & Competitive Benchmarks (2004)